Brand Marketing Executive at Woodie's

Job Description:

Latest job information from Woodie's for the position of Brand Marketing Executive. If the Brand Marketing Executive vacancy in Leinster matches your qualifications, please submit your latest application or CV directly through the updated Jobkos job portal.

Please note that applying for a job may not always be easy, as new candidates must meet certain qualifications and requirements set by the company. We hope the career opportunity at Woodie's for the position of Brand Marketing Executive below matches your qualifications.

Brand Marketing Executive

Woodie's is the market-leading DIY, Home& Garden retailer in Ireland with 35 stores nationwide and Digital Store. We are proud to be listed as Ireland's Top Retailer by Great Places to Work and an official Best Workplace for Women for the past three years. We are also recognised by the Irish Centre for Diversity & Inclusion as an accredited Investor in Diversity

We have an exciting opportunity to join our award winning Marketing Team as a Brand Marketing Executive. This role guarantees variety in day-to-day work and will support the Brand Marketing Manager in delivering an always on approach all aspects of Brand Marketing including Creative Development, Media, PR and Customer Insight.

The Brand Marketing team work alongside the Shopper Marketing team and the Digital Marketing team in a cohesive collaborative environment so there will be ample opportunity to experience the very highest standards of work across all marketing channels.

The Woodie's Marketing department has a strong track record having produced iconic work such as the much-loved Mrs Higgins Christmas campaign and as such will provide the successful candidate with an excellent opportunity to hone their craft.

The ideal candidate:

• 3 years + experience in a consumer marketing role, preferably within retail or FMCG sector.
• Highly organised with excellent attention to detail.
• A creative flair and a strong eye for design; the ideal candidate will be able to envision and articulate a creative direction when briefing external agencies.
• A collaborative individual with a demonstrated ability to work as a team across our wider Marketing and Digital department, Commercial and HR teams.
• Exceptional communication and interpersonal skills with the confidence to work cross functionally and with our external agencies.
• Adaptable in a fast-paced environment with the ability to prioritise and plan their workflow efficiently.
• A positive attitude and a 'can-make-it-happen' mindset.
• Experience producing tv or radio adverts is a plus but not essential as there will be in role training support
• 3rd level qualification in Marketing or Business.

Key Responsibilities:

• With the support of the Brand Marketing Manager manage and deliver all brand marketing creative to fuel the always on full channel marketing plan.
• Support the Brand Marketing manager in developing a best-in-class creative direction and strategy for the Woodie's Brand and Employer Brand.
• Media and PR: Support the Brand Marketing Manager in delivering an always on-approach to media and PR.
• Creative and Brand Management:
• Brief and manage creative and design agencies, ensuring clear direction and alignment to deadlines.
• Lead the delivery of tactical creative assets (TV, Radio, Social).
• Acting as a brand guardian across the team, ensuring consistency in our messaging and creative execution across channels.
• Manage an information cascade to the Marketing and Digital team to deliver consistency across the wider team's activity and plans.
• Own and deliver key Brand projects including seasonal photoshoots, CSR initiatives such as our charity fundraiser & community charity sponsorships, and contribute to a cross-functional working group for the annual company recognition awards.
• Research: Manage the bi-annual brand tracker with external research agency, and support Brand Marketing Manager with adhoc research projects.
• Responsible for general Brand Marketing administration including budget management

Our benefits include:

• Hybrid working option (3 days on site in Tallaght and 2 days remote working each week)
• Annual bonus scheme
• Colleague discount
• Company pension
• Wellness initiatives
• Paid parental leave
• Sick-pay
• Discounted healthcare
• Flexi-wage – choose your own pay frequency

Woodie's Core Values:

• We are one Team - together we achieve more
• We are Brilliant for our customers - it's what we do
• We do the Right Thing - we take pride in what we do
• We are Helpful - we go the extra mile
• We are Ambitious - we aim high

It's the Woodie's Way.

Job Info:

• Company: Woodie's
• Position: Brand Marketing Executive
• Work Location: Leinster
• Country: IE

How to Submit an Application:

After reading and understanding the criteria and minimum qualification requirements explained in the job information Brand Marketing Executive at the office Leinster above, immediately complete the job application files such as a job application letter, CV, photocopy of diploma, transcript, and other supplements as explained above. Submit via the Next Page link below.